CLAMPS

Props: because my group and I decided to make an ABCmouse.com commercial, we will need a phone with the website on it as our main prop, along with a test with a bad grade on it, a test with a good grade on it, a pencil, and some glasses.


Because our commercial has dialogue between students and a teacher, we will all need to dress accordingly. Denton being the teacher will wear a button-down, Ayden will wear a T-shirt as well as Trevor. Denton will wear glasses and a fake mustache for his representation of a teacher, and Ayden and Trevor will dress normally.

Schedule:
9/22/21 storyboard
9/24/21 film
9/28/21 edit

Location list: The main setting of our commercial is the classroom seeing as the commercial deals with tests and teacher-student interactions. We will also film one shot in the hallway when the two students interact.

Back up plan: because all of our scenes will either be shot inside or in a covered area, we do not need to worry about getting rained on. Because the noise that the rain makes my mess up our hallway shot, we will go to building 21 to make use of the indoor hallways. If one of the group members is absent, one of the group members will have to play multiple roles.

Research: There have been many ads aired by ABCmouse.com, but one of the most prominent is where they had an interview and documentary type ad. They used eye level, over the shoulder and close-up shots. The ads also use lots of animations. The ads use happy music to be appealing to both children and their parents. Along with happy music, the ads have many bright colors and cute animated characters. what we need to capture in our commercial is a happy and vibrant tone that is appealing to kids and adults alike. 


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